- The website ranks for 100s of three- to four-word long-tail keywords
- your company needs paid advertising to appear on the first page of search results
- When it comes to organically ranking for competitive, short-tail keywords, your website flops
Some businesses may find that their current SEO agency does not meet their expectations. For example, they may specialize in traditional SEO. Having their search results appear in enterprise-level results is beyond their abilities and service offerings, which is understandable.